Editorial Experience

Online Producer, Orlando Sentinel, Orlando, FL                                                          02/2011-Present

Awards

·       Two-time winner for multimedia innovation for delivering online content in rich, interactive ways

·       Winner of Ad Age’s 10 best print apps for 2011 for Orlando Sentinel iPad app

OrlandoSentinel.com Responsibilities

·       Manage OrlandoSentinel.com

·       Created layouts for special events including the Royal Wedding and various space shuttle launches

·       Create online content including photo galleries, videos and breaking news stories

·       Create and manage Casey Anthony section

·       Create Growing Bolder section and foster partnership with the GB news team

·       Create and manage online program with community bloggers

·       Manage relationship with OrlandoSentinel.com readers

·       Train staff on search engine optimization techniques

Mobile Responsibilities

·       Manage mobile.orlandosentinel.com

·       Transition site to new content management system

·       Developed and implemented mobile training program for staff

·       Manage iphone app 

·       Helped execute launch of ipad app, OS Sports App

·       Design new mobile only sections for special content

·       Create and manage text, email alerts

Social Media Responsibilities

·       Increased reader engagement via social media by 275% in one year

·       Manage Orlando Sentinel accounts for Facebook, Twitter, Google+, Tumblr, Storify and Pinterest

·       Create and manage Orlando Sentinel live chats

·       Developed and implemented individual social media staff training

The Casey Anthony Trial 

·       Online director for the Casey Anthony hearings, jury selection and trial

·       Created and ran 46 successful live chats, grew the number of participants in one chat to 494,828 

·       Created the Casey Anthony text alert list and grew subscriber base to 76,000 recipients. 

·       Managed the daily live stream of the trial

·       Managed Casey Anthony Twitter account, grew number of followers to 45,000 

Digital Editor Intern, Chicago Tribune, Chicago, IL                                                  06/2010-08/2010

·       Redesigned Midwest travel online section

·       Created Chicago themed travel online section

·       Created Blagojevich on Trial online section

·       Created online content including stories, photos, photo galleries and videos

·       Organized, edited and updated articles for databases

·       Managed Chicago Tribune Facebook page

Contributing writer, Gannett, Orlando, FL                                                                05/2009 – 02/2011 

·       Produced news and feature articles, editorials and columns for various Gannett owned publications including the Central Florida Future, Moms Like Me, Seminole Chronicle and Florida Today

·       Supplied photographs and multimedia enhancements when possible

·       Managed online sections using Gannet’s content management system  

Marketing Experience

Online Producer, UCF College of Sciences, Orlando, FL                                          08/2010 – present

·       Researching, reporting and writing articles about the College of Sciences at UCF

·       Creating photographs, video and audio for the website

·       Creating and managing a COS website and monthly newsletter

·       Since taking my job at the Sentinel, I only provide website and newsletter design work

Account Manager, FASTSIGNS, Orlando, FL                                                           05/2004 - 08/2009

·       Created and managed $700,000 worth of advertising and marketing campaigns annually

·       Expanded customer database, managed current database and hit annual sales goals

·       Interviewed, hired and trained new staff

·       Spoke as an expert panelist at national advertising conferences  

Additional Web Experience

Blog Designer and Content Provider, Orlando, FL                                                          06/2008-Present

·       Create and manage three websites

·       Create and edit online content including stories, photos, photo galleries, essays and videos

·       Manage Facebook, Twitter, Tumblr, Blogger and Pinterest accounts 

·       Create blogging training system 

Education

University of Central Florida, Orlando, FL. Bachelor of Science in Journalism. Sociology minor. April 2012. I am finishing my degree this semester with one online only History of Journalism class.

·       Dean’s List

·       Created an independent study on training newsrooms how to use social media 

Columbia University, New York, NY. Summer session 2002.

Computer / Web skills

·       P2P, Assembler, Gumiyo, Apptivate, Vibes, E-Dialog

·       Adobe InDesign, Photoshop, Microsoft Word, PowerPoint, Excel  

·       iMovie, Vimeo and Soundslides

·       Wordpress, Blogger, Tumblr, YouTube, Facebook, LinkedIn,Twitter 

References 

·       Laura Moran, Chicago Tribune, 312-222-3968

·       Rick Brunson, UCF and WFTV, 407-823-5151

·       Matt Caron, Marvel Comics, 407-823-4838

·       Alan Schmadtke, AMAG, 321-946-2680